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ABSTRACT INTERVENTO

eCommerce journey @ Nestlé

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Nestlé eCommerce journey: challenges, enablers, implicazioni della digital transformation per una azienda con 140 anni di storia ed i fattori critici di successo verso la leadership in eCommerce, digital and social media in FMCG.

Antonio Sciuto

Global Head of eCommerce at Nestlé

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Antonio Sciuto, a business executive with wide international experience in marketing and sales, is the Global Head of eCommerce for Nestlé, based in Switzerland. He joined Nestlé in the Customer & Sales unit in 2010 as Strategy & Organization Manager leading a performance transformation program in Sales organizations at global level. He started his professional career in Marketing & Sales working 9 years for Procter & Gamble. In 2007 he joined the management consulting firm McKinsey & Company focusing on Consumer, Retailer and organization practices. Antonio is a graduate of Bocconi University.

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